Comcast, the largest MSO in the U.S., has announced the launch of its OTT streaming video service, Streampix. This launch is not surprising as innovative MSOs have been working with OTT multiscreen video technology throughout 2011 (see here). One of the … More…
Following the ad blitz of Super Bowl XLVI, we figured it would be a good time to reflect on the ad market across all the screens. TV continues to dominate ad spend, but as we have seen in the past … More…
The stats in this post paint an interesting and distinct picture of the multiscreen world. The numbers are from three companies: Nielsen, Netflix, and Tivo. Nielsen’s data shows traditional TVs continuing to dominate video consumption. Data from Netflix and Tivo … More…
1. Tablets will continue to drive multiscreen demand According to Boston Consulting Group, 30 device makers launched 100 tablets in 2011. However, iPad remained the undisputed leader with majority of the market share. IDC data from the third quarter showed … More…
Across continents (Asia, N. America, and Europe) and distinct markets (emerging and developed) online and mobile video consumption continues to grow. Recent stats from China, the U.S., and the U.K. illustrate this trend. Asia: China Mobile (China Mobile Limited) is the … More…